Danish domestic pork market share drops while chicken meat catches upMay 27th, 2016
In Denmark chicken meat is catching up on pork which however still leads the market, according to the Danish Food and Agriculture council. We could do a follow up story to see if chicken meat producers are benefiting from the drop in pork and what has led to it with comments from industry experts. Between 2013 and 2015, the pork market share has gone down from 39.1% to 35.9%. During the same period chicken meat market has gained slowly but steadily from 22.4% to 23.5%.