VIKING – ECJ
October 1st, 2002
BY KEITH NUTHALLAN ATTEMPT by German garden equipment group Viking-Umwelttechnik to have a symbol composed of two rectangles - one green, one grey - registered as an exclusive European Union (EU) trademark has been lost.The European Court of Justice (ECJ) has ruled that consumers would have difficulty associating the shapes with the company's products, which include garden choppers and shredders; rotary cultivators; lawn mowers; front mowers; ride-on mowers; lawn aerators; lawn trimmers; hedge clippers; sweeping machines; motor saws; and brush cutters.As a ...
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