USA’S FTC CRACKS DOWN ON GREEN-WASHING IN PLASTICS SECTOR
May 9th, 2014
The United States Federal Trade Commission (FTC) is cracking down on misleading environmental claims - or 'greenwashing' - by American plastics companies. The FTC is increasingly taking companies to court who break its rules on deceptive marketing, which it can enforce under the FTC Act, and considering updating guidance last amended in 2012.For instance, false biodegradability claims within the plastics is a key concern for the FTC, James Kohm, associate director of the FTC's enforcement division, told Plastics & Rubber Weekly."The challenge there is ...
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