THE CHALLENGES OF DESIGNING A SUSTAINABLE CLOTHING PRODUCT

The design of sustainable clothing poses many additional challenges compared with conventional products, from restrictions in fibres to product designs and manufacturing processes – but the biggest hurdle to overcome is keeping up with changing trends at the same time. But while fast fashion is undoubtedly profitable, its very nature can promote waste, making clothes that are only supposed to last a season or two and being particularly demanding on workers. “How fast fashion and sustainability can work together is an interesting discussion and honestly, ...


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