SPANISH PUBLISHERS AND BOOKSELLERS THINK OUT OF THE BOX TO BOOST SALES IN TOUGH ECONOMY – LIBER
October 1st, 2014
Forward-thinking digital strategies and ‘bringing the book to the buyer’ were the focus of Liber 2014, Spain’s leading book fair. Alternatively held in Madrid and Barcelona, this year’s fair saw 450 publishers, exporters, printers and related editorial services set up stands in Barcelona’s Fira trade fair buildings. Now in its 32nd edition, and in keeping with this year’s reader-friendly focus, it was the first time the fair has been open to the general public.Whilst most industry professionals consider Liber to be largely export focused and a sort of ...
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