SOUTH KOREA PAINT AND COATINGS INDUSTRY MOVING UP MARKET TO BOOST SALES
August 1st, 2007
BY KARRYN CARTELLE
AS paint and coatings demand abroad looks increasingly enticing, players in the South Korean paint and coatings industry are expanding their global reach, seeking to improve brand recognition and their sales prospects.
With limited growth potential predicted among players in the mature South Korea domestic market, companies are also looking to emerging paint and coatings technologies and other areas within the Asia-Pacific region to drive sales forward.
The latest figures from the Korea Paint and Printing Ink Industry Cooperative's report for ...
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