SOUTH EAST ASIA PERSONAL CARE PRODUCT MARKETS GROW – BUT DIVERSITY IN TRENDS STILL SIGNIFICANT
August 1st, 2017
SOUTH east Asia’s countries are as culturally diverse as those in Europe, and far more contrasting in economic development, so it is no surprise that their personal care product markets differ in their tastes and priorities. Fortunately, with the region’s largely emerging market economies still on a robust growth trajectory, and its more developed economies solidifying their wealth, the usual personal care product sale trend is one of expansion, albeit unevenly and sometimes with set-backs.
The fast-developing market of Vietnam is a good case study, (its ...
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