SOMALIA’S COSMETIC SECTOR RESISTANT TO NEW BRANDS
November 1st, 2016
SUB-Saharan Africa could have a new market on the block: Somalia. With peace and stability starting to take hold in a country that has lacked a strong effective government since 1991, cosmetics brand are starting to eye this Horn of Africa’s 10 million population for sales.
But when they assess strategy, they may need to pay heed to Somali consumers’ latest conservatives, hair and beauty stylists, salon owners and retailers told Soap Perfumery & Cosmetics.
“There aren’t many beauty parlours and cosmetic products available. This is because our people ...
Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.