SIDEBAR: SNAPSHOT OF LUXURY DEMAND IN VIETNAM

BY KARRYN MILLER Vietnam's General Statistics Office announced that the country imported US dollars USD10 billion worth of luxury products in 2010 (as reported in Vietnam's national newspaper Thanh Nien in January, 2011). Recent consumer patterns in Vietnam indicate that there is strong interest in luxury brands, international franchises and high quality domestic goods (reported Savills Vietnam in a Ho Chi Minh City briefing issued in January, 2011). BCBGMaxazria, Axara, Giorgio Armani, Gucci, Ermenegildo Zegna, Cartier, Valentino and Chanel all opened stores in ...


Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.