SHRINK SLEEVE AND STRETCH SLEEVE LABELLING GOING STRONG DESPITE SUSTAINABILITY CHALLENGES, SAY EXPERTS
October 27th, 2023
This summer, Ferrero Rocher launched a Belgian eye-catching limited-edition range of its
flagship Nutella 700g glass jars, featuring 11 different must-see sights from Antwerp’s train station to Villers-la-Ville’s abbey, mirroring a ‘Love Your Country' campaign that has run in Ferrero’s home country Italy. This June, it launched a ‘Savour the Beauty of Canada’ campaign displaying landscapes, such as the Cabot Trail in Nova Scotia and Niagara Falls in Ontario.
These campaigns would not have been possible without shrink sleeve packaging, a boon for ...
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