SEVEN & I TO EXPAND PRIVATE LABEL DIVISION TO CHINA
June 1st, 2010
BY WANG FANGQING
JAPAN'S leading retailer Seven & i Holdings is planning to expand its private label businesses overseas, and China is the first target in 2010. The business will focus on bakeries. The major reason for choosing China is that the company has seen growing concern over food safety in the country, said Asami Chiyoda, spokesman of Seven & i.
"We are going to provide high quality, safe foods to meet the growing demand among Chinese consumers," she told just-food.com.
Seven& I aims to produce more than 30 sorts of foods, including ...
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