SCANDINAVIA COLOUR COSMETICS SECTOR IS POISED TO GROW AFTER RECENT BUMPY RIDE

Scandinavia’s colour cosmetic sector is poised to grow between 2016 and 2019 after two years of slumping sales, with Sweden being the stronger national market, according to UK-based market intelligence firm Mintel. Even Sweden has had a bumpy ride, however: in 2013, Sweden’s SEK41.12 million (USD4.78 million – at current exchange rates) colour cosmetics market up from SEK35.9 million (USD4.18 million). Figures cover colour cosmetic products for the face, eyes, lips and nails which include eye brow and lash mascaras, eye liner pencil and shadow products; ...


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