PROMOTIONAL CAMPAIGN
September 1st, 2002
BY KEITH NUTHALL
THE EUROPEAN Commission has unveiled programmes promoting food sales within the EU. Products concerned include fruit and vegetables, cheeses and milk products, plus general campaigns on organically produced food. They will be 50 per cent co-financed by the Commission, which will spend Euro 32.1 million, generally over three years. Remaining costs will mostly be shouldered by national marketing boards, such as Britain's Dairy Council and Dairy Council Northern Ireland, which receives Euro 880 million from Brussels.
THE EUROPEAN Commission has unveiled programmes promoting food sales within the EU. Products concerned include fruit and vegetables, cheeses and milk products, plus general campaigns on organically produced food. They will be 50 per cent co-financed by the Commission, which will spend Euro 32.1 million, generally over three years. Remaining costs will mostly be shouldered by national marketing boards, such as Britain's Dairy Council and Dairy Council Northern Ireland, which receives Euro 880 million from Brussels.
Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.