PERU’S APPETITE FOR COSMETICS GROWS ALONG WITH ITS GDP – AND INTERNATIONAL BEAUTY BRANDS ARE CASHING IN
June 1st, 2012
BY JONATHAN DYSON, IN LIMA
A GROWING demand for personal care products in Peru, paired with the country's rising GDP (6.9% in 2011, and forecast to grow another 5.5% in 2012), is creating significant new opportunities for both international and domestic cosmetics brands, who are reaping the benefits of Peru's strong economic growth.
Listed amongst the 10 'Hidden Heroes' in a recent report by UK-based professional services firm Deloitte on the most promising emerging global markets aside from the BRICs, Peru was the only Latin American country (apart from ...
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