PEPSI DECLARES CAFFEINE CONTENT ON CANADIAN PACKAGING

BY MONICA DOBIE THE CANADIAN division of PepsiCo has announced that it will voluntarily disclose the amount of caffeine on all its product packaging including Pepsi, Pepsi Max and Lipton Iced Tea brands. This new labelling, which has already been introduced for products sold in the USA, will appear on Canada-sold packaging by the end of this year on all Lipton brands sold in the country; Pepsi label redesigns will be completed by mid-2009. Canadian drinks labelling has to be bilingual - in English and French. Thus far, Canadian consumers have only been able to ...


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