OLLIPOP MANUFACTURERS INNOVATE TO HOLD GLOBAL MARKET SHARE
April 21st, 2015
In the highly competitive global lollipops market, manufacturers are creating innovative additions to this traditional confectionery to attract consumers with innovative designs attempting to generate an emotional response to these products. Around the world, lollipop manufacturers are tailoring shapes and designs to match seasonal holiday images; incorporating glow-in-the-dark features; and combining confectionery items such as lollipops and gum. This has meant production processes have had to become more flexible, driving suppliers of lollipop-producing ...
Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.