OBESITY CASES THINK PIECE
August 1st, 2003
BY PHILIP FINE
FOOD production always starts with the farmer. It's a truism that we all know, but sometimes needs restating; the desires of the consumer, often fed by the marketing acumen of the retailer, guide primary producers as to how, what and how much to plant and breed.
That's why farmers and ranchers should not dismiss the latest rumblings on obesity lawsuits against global chains of fast-food restaurants and food processors as something too far down the food chain to affect them.
Western consumers are becoming more sensitive to what they eat, how high ...
Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.