MOOSEHEAD BREWERIES

BY MONICA DOBIEMOOSEHEAD Breweries, based in New Brunswick, Atlantic Canada, has legally challenged several US and Canadian brewers, alleging that their branding on brands, such as 'Moose Drool' and 'Moose Juice,' infringe the company's trademark rights.Joel Levesque, spokesperson for Moosehead told Off Licence News that brewers could not resist the popularity of the beast. He said: "The moose is the king of the forest and a great trade mark for a North American beer. The moose head on our beer has become internationally recognised with our beer as it has been ...


Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.