MOOSEHEAD BREWERIES

BY MONICA DOBIE
MOOSEHEAD Breweries, based in New Brunswick, Atlantic Canada, has legally challenged several US and Canadian brewers, alleging that their branding on brands, such as 'Moose Drool' and 'Moose Juice,' infringe the company's trademark rights.

Joel Levesque, spokesperson for Moosehead told Off Licence News that brewers could not resist the popularity of the beast. He said: "The moose is the king of the forest and a great trade mark for a North American beer. The moose head on our beer has become internationally recognised with our beer as ...


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