MOBILE CHOCOLATE MACHINES
December 1st, 2003
BY SWINEETHA DIAS WICKRAMANAYAKE
CADBURY India has joined telecommunications technology companies BPL Mobile and E Cube India to launch 30 chocolate pilot vending machines in Mumbai (Bombay) operated by mobile handsets. Mobile users stand near a machine and dial 2233; its display shows their telephone number, asks for their choice, and dispenses it. Then customer is billed from a pre-paid card balance or a monthly bill.
CADBURY India has joined telecommunications technology companies BPL Mobile and E Cube India to launch 30 chocolate pilot vending machines in Mumbai (Bombay) operated by mobile handsets. Mobile users stand near a machine and dial 2233; its display shows their telephone number, asks for their choice, and dispenses it. Then customer is billed from a pre-paid card balance or a monthly bill.
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