LATIN AMERICA – MAJOR GROWTH ZONE FOR PERSONAL CARE PRODUCT SECTOR
July 1st, 2013
WHILE it is hard to generalise about a region as diverse as Latin America, the truth is that many of its consumers are more concerned about personal appearance than is typical elsewhere in the world, and that is good news for the personal care product industry. This is especially so, given the strong economic growth of most Latin American countries, a welcome contrast to more sluggish markets in Europe and many other developed economies.With 196 million people, Brazil is not only Latin America’s largest market, with an average gross domestic product (GDP) per ...
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