LATIN AMERICA EXPERIENCES WORLD BEATING GROWTH IN PERSONAL CARE SECTOR
July 1st, 2007
BY RACHEL JONES, in Caracas A NUMBER of factors have contributed to a booming Latin American market in soap, perfume and cosmetics - most importantly, regional economic growth and a healthy overall GDP. Hair care is the region's biggest seller, but an increase in life expectancy has created a growing demand for skin care products, especially those related to anti-aging and sun protection. "If you put Latin America in the context of the world," said Carrie Mellage, director of consumer products at the US-based Kline & Company's Global Cosmetics & ...
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