LANKA CHILDRENS SHOES
October 1st, 2003
SWINEETHA DIAS WICKRAMANAYAKE
DSI Sampson Group has revamped its Cuddle Kids children's shoe brand in Sri Lanka, targeting parents with children aged 1-6 years with a range exploiting sharp designs and strong colours. The company will use store promotions and advertising focusing on parents seeing their children take their first steps in Cuddle Kids shoes.
DSI Sampson Group has revamped its Cuddle Kids children's shoe brand in Sri Lanka, targeting parents with children aged 1-6 years with a range exploiting sharp designs and strong colours. The company will use store promotions and advertising focusing on parents seeing their children take their first steps in Cuddle Kids shoes.
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