KINGPINS SHOW AMSTERDAM: MILLS AND CONSUMERS DRIVING INNOVATION AND DESIGN

This year’s Kingpins Show Amsterdam denim showcase heard that mills and consumers are driving technological innovation and design, rather than fashion houses. Recognition of the impact of social media on consumption; fabric wicking; as well as new blends and solutions devised to appeal to untapped consumer demands, were all highlighted. “The thing I am most excited by is the way social media and the Internet has changed everything about the way we consume,” Amy Leverton, author of ‘Denim Dudes’ and independent trend forecaster for Kingpins told ...


Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.