KANEBO LAUNCHES NEW 20-SOMETHING COSMETICS LINE IN JAPAN
October 1st, 2007
BY JULIAN RYALL, in Tokyo
KANEBO Cosmetics is aiming to make new inroads into Japan's 20-something market with the release on December 16 of its new champagne gold and shiny pink cosmetics range, Coffret D'Or (golden casket in English).
Consisting of 44 products, the new range uses two new ingredients designed to enhance depth and radiance, the company claimed. One - it calls 'Clear Pearl' gives a translucent, dimensional effect with added depth, said the company, while 'Fruit Complex' in lipsticks gives lips a healthy colour and fullness.
"Coffret D'Or ...
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