JUICES/NECTARS/FRUIT DRINKS INDUSTRY AND MARKET

BY PACIFICA GODDARD Although in most parts of the world consumers cut back on juice and nectar consumption, and growth in this segment has been the slowest in 10 years, juices and fruit-flavoured drinks were one of Latin America's fastest growing segments in 2009, according to Euromonitor International. Part of the reason this segment performed so much better in Latin America than elsewhere is related to the type of products most popular in the region compared to other regions. Between the four categories that fall under fruit and juice products: (juice (100% ...


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