ITALY COSMETICS FIRM SECURES TRADEMARK RIGHTS TO OWN NAME AT ECJ

BY KEITH NUTHALL

AN ITALIAN cosmetics company can trademark its own name, judges ruled. Germany Otto GmbH & Co wanted to stop Italy's L'Altra Moda securing EU-wide trademark rights to its name for soaps, perfumes, cosmetics and hair lotions. Otto unsuccessfully argued at the European Court of Justice this registration should be blocked over existing rights to mark 'Alba Moda'.

ENDS


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