ITALIAN CONFECTIONER LOSES TRADEMARK CASE AT ECJ
August 1st, 2009
BY KEITH NUTHALL
ITALIAN confectionery producer Perfetti Van Melle has lost a trademark case against a Swedish competitor Cloetta Fazer who successfully contested Perfetti's rights to its European Union (EU) trademark CENTER SHOCK for cocoa, confectionery, honey, treacle, chewing gum and other products. Another confectioner Cloetta told the European Court of Justice its older CENTER trademark was too similar, so Perfetti should lose its rights. Judges agreed.
ENDS
ITALIAN confectionery producer Perfetti Van Melle has lost a trademark case against a Swedish competitor Cloetta Fazer who successfully contested Perfetti's rights to its European Union (EU) trademark CENTER SHOCK for cocoa, confectionery, honey, treacle, chewing gum and other products. Another confectioner Cloetta told the European Court of Justice its older CENTER trademark was too similar, so Perfetti should lose its rights. Judges agreed.
ENDS
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