ISRAEL – SOFT DRINKS
May 1st, 2005
BY ALAN OSBORNACCORDING to global consumption figures, Israel is the world capital of teenage soft drink demand, with hot weather combined with a competitive market to create something of a utopia for drinks companies. An international survey of soft drinks consumption published by the Economist by 15 year olds of both sexes suggests that Israel has the world's biggest teenage consumers of carbonated and still drinks, colas, sodas, juices and the like on a per capita basis. Figures from the 2005 edition of the Economist's World in Figures show as many as 58.7 per ...
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