INNOVATIVE PACKAGING TRANSFORMING GLOBAL DRINKS PACKAGING INDUSTRY
August 1st, 2010
BY MARK ROWE
INNOVATIVE packaging is transforming the drinks industry. Heavy tins and bottles are being replaced by lighter composite and biodegradeable materials; hi-tech cartons are being manufactured that tell consumers if the milk's gone off; and RFID (radio frequency identification) tags are being embedded with temperature sensors. These advances are designed to make production, storage and transportation cheaper.
"Packaging is a major element of cost for the beverage industry for all countries and all sizes of company. It's also an area for major ...
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