INFLATION AND ENERGY CRISIS POSING UNPRECEDENTED CHALLENGES TO GERMANY’S BEER SECTOR

Germany’s estimated 1,300 breweries are leaving the Covid-19 pandemic behind only to find themselves faced with skyrocketing energy prices and the affiliated rapid consumer price inflation. Several of large German brewery groups have already raised their prices to compensate for their past Coronavirus losses, and a second wave of price increases has recently been announced for early 2023. Illustrating the upward pressures on prices, the Frankfurt-based Radeberger Gruppe, which with about 60 beer brands in the portfolio is Germany’s largest brewery group, ...


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