INDIA’S LUXURY LIQUOR INDUSTRY GROWS SLOWLY, BUT SURELY
October 1st, 2010
BY RAGHAVENDRA VERMA
DESPITE some continuing regulatory and commercial barriers, India's USD28 billion (2010) alcoholic beverages market is expected grow to USD45 billion by 2015 - and tastes are expected to become more refined, too.
So says the Indian Luxury Review 2011 report from the Confederation of Indian Industry (CII) and AT Kearney. It predicted that while luxury sprits (upwards of USD75 per bottle) constitute only 0.8% of total sales, this figure is expected to rise to 1.5% by 2015. The report says Indians are trying new and more expensive spirits to ...
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