INDIA’S BEAUTY MARKET EXPANDS, INCREASING COMPETITION AND COMPEXITY
September 1st, 2011
BY RAGHAVENDRA VERMA
WHILE India's soaps and cosmetics manufacturers are currently reaping the benefits of a rapidly expanding domestic market, they are at the same time bracing themselves for the challenges of dealing with increased competition and a more complex segmented marketplace.
"Competitive pressures will be on the rise as newer entrants seek a slice of India's long term growth potential," said Harish Manwani, chairman of Hindustan Unilever Limited - India's largest, fast-moving consumer goods company - in its latest annual report.
US-based ...
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