IN-HOUSE OR OUT-SOURCE? WHAT IS THE BEST MODEL FOR COSMETICS?

Two new cosmetics houses which each claim to be ‘disrupting’ the industry in their approach as start-ups follow diametrically opposed business models with both claiming their version is the key to their success. While one, Deciem, based in Toronto, Canada, keeps all stages of development and production in-house, Be For Beauty, from Nottingham, UK, claims business is better when outsourcing key elements such as manufacturing to specialists in the field. But industry consultants suggest there is merit in each approach and no ‘one size fits all’ for ...


To view this content you need to be logged in. Please contact us to request access.