HONEY BEES MAYBE DYING FAST, BUT GLOBAL DEMAND FOR NATURAL SWEETENER CONTINUES TO GROW
August 1st, 2017
Customer willingness to pay a premium for the natural health qualities of honey appears to be outweighing price hikes for the natural sweetener amid falling production levels as beekeepers have battled catastrophic colony losses.
This has reduced worldwide bee numbers, prompting fears that confectioners might adapt production methods to replace honey with other naturally occurring sweeteners, such as stevia.
But these bee deaths have coincided with a surge in publicity about the benefits of honey, particularly compared with sugar as governments battle to reduce ...
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