HALAL COSMETICS DEVELOPING INTO NEW GLOBAL PERSONAL CARE NICHE MARKET
May 1st, 2009
BY DOMINIQUE PATTON
DEMAND for halal cosmetics worldwide is on the rise, driven not only by more affluent Muslim consumers but also growing interest in high quality, safe products.
Sales of all kinds of halal-certified goods have surged in recent years alongside higher purchasing power in Muslim countries. Estimates for the global halal market range from US$547 billion, according to the Malaysian Industrial Development Authority, to US$2.1 trillion, a figure cited widely by international media. Whatever the real size, everyone agrees that food accounts for the ...
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