GROUP BUYING POSES MARGIN-v-SALES DILEMMA
February 1st, 2013
PURCHASING cosmetics through business-to-consumer (B2C) group-buying websites offering national and local discount deals from third party vendors is catching on in key markets worldwide and positively blossoming in China, but with different nuances according to location. Cosmetics deals are popular on these sites throughout Asia, according to Shanghai, China based Dataotuan.com which tracks daily deals for Asia Pacific, Europe and Africa in liaison with websites, finance and brands. This data shows brands how frequently their products and competitors' ones are ...
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