GREECE’S LEGAL CIGARETTE MARKET IS SHRINKING AS SMOKERS QUIT AND ILLICIT PRODUCT SMUGGLING SURGES
September 2nd, 2020
The tobacco market in Greece, once one of the world’s most robust, is struggling with declining consumption trends seen across Europe and north America, as well as a growing illicit trade.
Vassilis Mastorakis, marketing director of the Karelia Tobacco Company Inc, Greece’s largest cigarette manufacturer and exporter, told Tobacco Journal International that “smoking of cigarettes in Greece has been in a declining trend over the last 36 months [July 2017-June 2020] by almost 7% (2020 versus 2018) while the roll-your-own (RYO) consumption is slightly growing ...
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