GLOBAL TOBACCO ADVERTISING REGULATION FEATURE
October 1st, 2005
BY ALAN OSBORNON July 31 this year the European Union's (EU) Tobacco Advertising Directive came into effect, making it illegal to advertise tobacco products in the print media, radio and over the Internet within the EU. Also banned was tobacco sponsorship of cross-border cultural and sporting events. As tobacco advertising on television was stopped by the EU in the early 1990s, the new prohibition seems to touch most of the important remaining bases in the 25 member countries though there are omissions: as it applies only to advertising and sponsorship with a ...
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