FAIRNESS DIRECTIVE

KEITH NUTHALL
EUROPE'S retail businesses and associations have been asked to comment on detailed plans released by the European Commission for a broad 'framework' directive on fair trading; the legislation may for instance, ban "business from engaging in commercial practices that are misleading or likely to mislead the consumer."

These 'framework' directives usually give national governments wide leeway over how to implement their rules, but the Commission wants feedback on some fairly clear principles that it would like enshrined in EU law. These ...


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