EU/WTO INTERNATIONAL REGULATORY ROUND UP – EU BOOSTS FOOD MARKETING BUDGET

EUROPEAN Union (EU) food exporters will in 2017 be offered an increased amount of money by the European Commission to better promote their products, especially in non-EU markets. The Commission has said that EUR133 million will be available this year to co-finance at 70%-85% such marketing campaigns, compared to EUR111 million in 2016. Target markets will include China, the Middle East, north America, south-east Asia and Japan. The financing will especially focus on EU promoting food quality schemes, products from remoter EU regions, organic lines and sectors hit ...


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