EU FOOD PROMOTION SCHEMES – AGRICULTURE MARKETING

BY ALAN OSBORN The European Commission is to provide euros 25.5 million - half the total cost - of 25 programmes to promote agricultural products in 14 EU countries. These are meant essentially as information/publicity projects, highlighting quality, food safety, regional specialities, organic produce and animal welfare as well as underwriting participation in fairs and agricultural shows. Britain will be granted about euros 1.6 million to promote meat in Scotland and Northern Ireland through Quality Meat Scotland and the Livestock Meat Commission of ...


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