ECJ – BUD V BUD
November 1st, 2003
BY KEITH NUTHALLA RULING from the European Court of Justice (ECJ) over the protracted row over the rights to the names Budweiser and Bud could weaken an attempt to prevent US-based Annheuser Busch from importing its beer into Austria. Its Czech Republic rival Budejovicky Budvar has been trying to block such imports - named 'American Bud' - on the grounds that a bilateral convention between Austria and the Czech Republic reserves the name "Bud" for Czech beer in Austrian markets. However the ECJ has ruled that to uphold this ban, a national court must find "Bud" ...
Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.