COSMETICS COLOUR STANDARDS HELP ENSURE THAT ROSES ARE ROSE, AND VIOLETS ARE VIOLET
November 1st, 2012
BY MJ DESCHAMPS
WHETHER an object is perceived as green rather than yellow, or pink rather than red can depend on the time of day, the surrounding environment, the light source, or an individual's particular colour vision. But while skewed colour perception of different products, structures and objects might not be an issue in most situations, it can be quite problematic for the cosmetics industry, where a product's appearance is of the utmost importance.
Because of this, standards and guidelines for the sensory assessment of the colour of products can be ...
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