COLOUR COSMETICS SALES WITNESS SHARP INCREASE IN CHINA

SALES of colour cosmetics have trailed skin care purchases in China, but this may change in future, with make-up sales rising at a rapid pace in recent years. A survey by market researchers Mintel in April this year revealed 62% of urban Chinese women claim to wear make-up every year, up significantly from the 38% of women surveyed just a year before. International brands still dominate colour cosmetics in China, occupying seven positions amongst the top 10 in terms of value sales in 2016, according to another market researcher, Euromonitor International. ...


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