CHINESE WOMEN SEEK COMSUMER SAFETY THROUGH BUYING COSMETICS WITH NATURAL INGREDIENTS

BY WANG FANGQING, IN SHANGHAI THE DEMAND for natural ingredients-based skin care products has been growing so fast in China that both multinational and domestic cosmetics companies are pouring new products onto the market to attract consumers, both men and women, with different levels of income. At the high-end of the market, the French brand Lancôme launched a new line in China - Energie de Vie (EDV) - in July, including lotion and day cream products. According to parent company L'Oréal, the new products feature extracts from three plants - the antioxidant ...


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