CHINESE TOURISTS SENSE OF ROMANCE, PRESTIGE AND ADVENTURE ATTRACT THEM TO GREECE

Chinese travellers are increasingly venturing to Greece, offering great potential for its tourism industry. And while Greece’s exotic landscapes and architecture attract visitors from China, the tourism industry could prosper still further from developing services and infrastructure designed to cater to this growing market.Chinese tourists hold romantic and emotional perceptions of Greece. For instance, when Beijing resident David Wang arranged his three-week honeymoon in September, he chose an itinerary that is strikingly cryptic to the western mind: ...


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