CHINESE SWEETENER FIRMS PUSH INTO EUROPEAN MARKETS
April 1st, 2009
BY DOMINIQUE PATTON
A HANDFUL of Chinese sweetener companies are ramping up both their capacity and service levels to build a competitive advantage in the global food industry.
China produces about 180,000 tonnes of high intensity sweeteners per year, according to Professor Zhu Lujia, of the sweetener committee of the China Food Additives Association (CFAA). Most of these are sold at low prices by hundreds of small companies to a network of traders that target export markets.
But rapidly growing demand for more expensive sweeteners such as sucralose has ...
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