CHINESE STARTUP SINKS TEETH INTO SUGAR FREE CHOCOLATE

A Shanghai-based startup confectioner LANDBASE (NOTE TO EDITOR – UPPER CASE SPELLING FOR COMPANY NAME IS CORRECT) has tapped China’s competitive chocolate market though selling sugar-free chocolate, sweetened with alternative flavouring inulin, targeted at health-focused consumers. The two-year-old company’s brand CHOCDAY and product lines ‘Dark Milk’ and ‘Dark Premium’, have been developed in China, but manufactured in Switzerland for the Chinese market, a first in China. LANDBASE CEO Ethan Zhou and co-founder told just-food: “We saw the recent ...


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