CHINA’S DAIRY CONSUMPTION IS REBOUNDING FASTER THAN EXPECTED, THANKS TO MARKETING SPEND, GOVERNMENT PUSH

BY MARK GODFREY RECOVERING from last year's disastrous melamine poisoning scandal, China's dairy sales rose 12.4% in the first quarter of 2009, compared to figures for the last quarter of 2008 according to Rabobank. The Yili Group, China's second-largest dairy producer, announced first quarter 2009 profits of US$19.5 million - double what it earned in the previous quarter. Market leader Mengniu has said it will reverse a US$150 million loss in 2008 to a profit of at least US$100 million in 2009. Offering confidence that the recovery will continue, Song ...


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