CHINA PERSONAL CARE PRODUCT ECOMMERCE SALES BOOM, AS MARKET MATURES

PHOTOS posted on the Chinese microblog platform Weixin (commonly known in English as WeChat) from the Indonesian holiday island of Bali recently are emblematic of key trends in China’s cosmetics and personal care markets, notably booming ecommerce sales. Over 100 Chinese sales managers – technically self-employed and operating on commission – flew to Bali as guests of USANA Health Sciences Inc, which in 2010 acquired BabyCare Ltd, a China-based direct selling company that develops, manufactures and sells nutritional products. At a long weekend of beach ...


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